The Profiting Publisher

How to Make Money While You Grow Your Personal Brand

How to Make Money While You Grow Your Personal Brand
Photo by Shane / Unsplash
Table of Contents
In: The Profiting Publisher

This week, I'm sharing a shocking revelation.

Honestly, I wish I had figured this out 6 months ago. Scratch that. Make it a year, my wallet would've thanked me.

And I don't see a ton of people talking about it.

So I'll be the one to share (it can be our little secret, you and I).

Let's begin.

💼 Agency Work

Twitter is absolutely littered with agencies.

Writing, designing, done-for-you, done-with-you, the whole "shabang." And as we continue to chip away the personal branding grindstone, this presents a lucrative opportunity.

I want you to ask yourself a few questions:

"What do I do?"
"What is it I'm good at?"
"What am I able to provide?"

You might be a writer, designer, coder, etc.

I bet you could find a company or agency out there that needs someone on the ground floor. Doing the work that drives them forward.

I say this because, in the past two months, I've already worked for two.

First, I was writing threads. Now I do all kinds of Twitter content. And I can't believe how valuable both experiences have been.

For 2 reasons:

  1. I've learned so much about online business
  2. I've made a nice chunk of change in the process

It isn't life-changing money or anything, but the knowledge alone has been well worth my while. And I think it would be for you too.

So here's how you can go about doing what I did.

🗣 The Power of a Personal Brand

Here's the best part.

You don't have to send cold DMs into the abyss for this to work. In fact, both of the opportunities I was lucky enough to receive were incredibly easy to take.

The first one was inbound.

Inbound: Someone reached out to me.

One day I got a message from an established writer and agency owner looking for someone to take on his overflow. It was very minimal work and didn't last long but a great experience indeed.

The second was technically outbound.

Outbound: I reached out to someone else.

An agency owner Tweeted about an open spot on his writing team and I jumped at the chance. This particular instance resulted in far more work and an eye-opening experience, to say the least.

But here's the deal.

If I didn't have a consistent social presence, these opportunities may not have come my way. This is the power of a personal brand.

Think about it.

All the work you've been putting in will one day add up to land you that client. Land you that position. Land you that sale.

I'm not just saying this.

I've seen it over and over. I have no doubt that in this day and age, an online presence is more powerful than a resume. And if you build it right, you don't have to wait to make money in the process.

Freelance, build, find work.

That's all it takes until you're big enough for monetization to make a real difference in your life.

See you next Saturday.


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Written by
Joseph Seifert
Solopreneur → Writing my basket of businesses. Teaching the art of Thought Monetization.
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